The special word that pops up in every description of WordPress characteristic is the word “free.” That’s totally true and proven. The required files for installing and running up WordPress are free of cost indeed. Without paying even a penny, the casual content producers could simply sign up at WordPress.com and run their entire website for free. These producers normally wanted most basic features.
But unlike those casual producers, you, the specials, use WordPress like us: as a serious business tool for achieving serious purposes.
For professional minds like you and we, it is understandable that using WordPress costs far more than free.
That true cost is the real concern.
And how can you maximize its potential that drives your business by minimizing the total cost of WordPress ownership?
An Analysis about the True Cost of WordPress ownership
Using WordPress as a tool for organizing business online or off, it is suitable to view it as “authorized business acquisition”, not as “free blogging software.” In this respect, Total cost of Ownership analysis TCO helps a lot. It is a tested model of cost assessment for important business acquisition. It has been used in the world of IT since long.
In IT, total cost can vary greatly from purchase price. There are clear costs to think about but there are also other “real costs” that are mostly ignored. For acquiring
something, this “real cost” is also needed to be considered.
For example, what are some hidden costs linked with WordPress management?
Domain registration, Hosting, Premium theme, developer Fee, Security Services, Storage, Backups & Personal Time, etc.
The purpose is to understand each of these real cost and how it is impacted by WordPress strategies. This will help you in making choices that will maximize the potential.
How to manage your WordPress backed website?
WordPress.com, Self-Hosting Option, Managed WordPress Hosting and Premium Managed WordPress Hosting are included in managing your website.
Lets analyze the real cost of above mentioned terms for clear understanding.
How much will it cost hosting your site on WordPress.com?
Basic level of shared hosting is free for running your site on WordPress.com. But if you want your own domain then it will cost between $18-25 per year. Furthermore if you choose a premium theme, WordPress.com-only premium theme is to be chosen. It will cost around $70.
No need to worry about security cost. The WordPress management will automatically do it for you. So, in total about $95 TCO for the first year, with changing charge for the domain.
How much will the Self-Hosted Option cost?
If you want to self-host your site rather than on WordPress.com, you can concern a generic hosting provider. You will be provided very affordable shared hosting for as little as $4.24 per month. But it will affect the performance of your website due to massive shared server. For themes you can choose a free one from WordPress theme repository or purchase a premium theme.
About Regular Managed WordPress Hosting?
It is one step up to self hosting. Small businesses can get WP optimizes plan costing $50 per month. For design, purchase one so total cost will be around $79.95.
About Premium Managed WordPress Hosting?
Access to the genesis framework comes in package in it. In addition all security, storage & support is included. If you only have one site, it will cost around $324 TCO.
The value of Premium managed WordPress is unique. Managing/hosting your own website may consume time, will be more costly and open to the threat of being hacked. WordPress hosting provides ease and security equally.